Jewlicious Festival 5

Posted on March 2, 2009


There is a worst part of Jewlicious.  It ends.

The Jewlicious Festival is one of the highlights of my year.  Spending the better part of 48 consecutive hours with the Jewlicious crew means being part of a team of amazing,dedicated, creative, innovative and ultimately tired people. 

Joining the Jewlicious team is really easy.  Volunteer and go do.  And amazingly, people do.  Young people do.  Young people do do.  And that’s really rare in the world of the organized Jewish community.

The Jewlicious Festivals are a model of volunteerism that should be carefully studied by other Jewish community organizations.  I’ve listened as other organizations talk about how they need to attract youth and how they plan to attract a younger crowd.  Most just don’t know how to do it. Others are, I believe, unnecessarily fearful and jealous of the success of Jewlicious.

The irony is that Jewlicious Festivals produces the very leaders and donors that Jewish organizations covet, yet those same organizations seem unwilling to engage and learn from the experts at Jewlicious.

Despite the humble beginnings as a hard-to-explain concept with a funny name, the entire “West Coast” Jewish community should look to Jewlicious as a shining example of what can be done when tradition is broken and funds are reallocated.

Rabbi Yonah and Rachel Bookstein have assembled a global volunteer army who spend thousands of hours building Jewlicious.  The festival constantly evolves to meet the current interests of the students and young people for whom it is created…and who comprise the majority of the volunteers.  

Jewlicious 5 had more than 800 attendees who came through at different times to experience some part of the 48 hours of continuous programming, meals, music, friends, and more..  There is no other Jewish event in our area that does so much, for so many, for so little, with such a diverse volunteer base.

Posted in: Jewlicious